In the 2014 movie ‘Chef’, Jon Favreau’s Carl Casper explains his decision to run a food truck thus, “I may not do everything great in my life, but I’m good at this. I manage to touch people’s lives with what I do and I want to share this with you.” Though globally the trend of food trucks at a is far from new, India is just beginning to catch up. Food trucks are gaining popularity across metros in the country, and it looks like the ‘meals-on-wheels’ idea is whetting the appetites of both customers and entrepreneurs.
Food Trucks Galore
Bangalore is no stranger to food trucks and has quite a few that are worth hailing. The Spitfire BBQ Truck at Indiranagar serves southern-style ribs to die for. The S.W.A.T. (Serving with a Twist) Truck is another great crowd-puller in Domlur with authentic American foods like deep-fried Oreos and corn dogs on offer. Brigade Road’s Binge food truck actually has mocktails on sale. As with other businesses, women entrepreneurs are now beginning to make their mark in the food truck business. Bangalore’s, 7th Sin food truck has made history by becoming Asia’s very first food truck that is owned, operated and driven by an all-women crew.
What’s on the menu?
The August of 2016 saw history being made when Bangalore-based entrepreneur Archana Singh put her meals-on-wheels idea on the road in the form of the food truck 7th Sin at Outer Ring Road. Her company’s name alludes to the deadly sin of gluttony. Wondering what’s on the menu? There’s reason to rejoice. 7th Sin sells unique cuisine that is being billed ‘glocal’ food (global cuisine with a local Indian twist.) The menu changes every day. However, you can bank on the fact that the truck will convert you into into a glutton. Their flavourful menu contains plenty of quirky winners like Malai Veggie Risotto, Sri Lankan biryani, Indo-Asian rice bowls, and even Chicken Tikka Pasta.
More about 7th Sin
Partnering with Singh is CEO Praveena Nandu. These exceptional entrepreneurs have a common goal—to provide gainful employment options to women from all strata of society. “This is a good way of generating employment. We want to give them another lease of life and help them earn a living,” said Singh while talking to The News Minute. Now this is a legacy worth talking about. What’s more, 7th Sin is going out of their way to prove that they have a virtuous side. After serving city folks through six days of the week, the food truck devotes the seventh day to distributing food free in underprivileged areas as well as outside houses of worship. While the 7th Sin is currently servicing the Bagmane Tech Park area, they intend to expand their operation to other tech parks in Bangalore, with an eventual goal of establishing food trucks in Chennai and Hyderabad cities. The next time you are in Bangalore, dare to sin and drop in.